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A creative studio for brands with soul

We see what others overlook—a brand's spirit and its story—fuelling more powerful creative that remains relevant and vibrant as it evolves.

See Our Brands
Housing

Tiny homes, big impact

Home One Germany

Outdoor dining area of a modern, black tiny home with a set of yellow plastic chairs around a rectangular table on a wooden deck.
Food / Drink

Responsibly refreshed

Brite Water

A can of Brite Water flavored with blueberry and lavender rests amidst a dense bed of small pink flowers, emphasizing the product's natural and refreshing essence.
Tourism

Winnipeg's first meeting place

The Forks

Photo of the Forks Market Tower in Winnipeg, featuring a tall glass structure with a Canadian flag at the top. The tower has an observation deck with a person standing on it. Below, people are gathered around the market area with a mix of greenery and modern architecture visible.
Wellness

Retreat to nature

Reyou Mindfulness

Business card for Reyou Mindfulness, featuring a white logo on a teal background, resting on a moss-covered rock, emphasizing the brand's focus on nature and therapy.
Education

Education Supplies

Oakling Learning

A stylized preview image for Oakling’s brand case study, featuring various educational products and branded elements. The design emphasizes Oakling’s nature-inspired, modern approach to educational resources and its commitment to creating a vibrant, accessible brand identity.
Tourism

Adventure, activated

Clear Lake Country

A vintage-style enamel mug rests on a sandy surface, adorned with a unique design featuring a bison silhouette, reflecting in water, against a backdrop of a sun and sky, portrayed in a minimalistic style with soothing blue and orange colors. This mug represents the essence of Clear Lake Country in Riding Mountain National Park, Manitoba, capturing the region's wildlife and the spirit of adventure it inspires.
Housing

Tiny homes, big impact

Home One Germany

Outdoor dining area of a modern, black tiny home with a set of yellow plastic chairs around a rectangular table on a wooden deck.
Food / Drink

Responsibly refreshed

Brite Water

A can of Brite Water flavored with blueberry and lavender rests amidst a dense bed of small pink flowers, emphasizing the product's natural and refreshing essence.
Tourism

Winnipeg's first meeting place

The Forks

Photo of the Forks Market Tower in Winnipeg, featuring a tall glass structure with a Canadian flag at the top. The tower has an observation deck with a person standing on it. Below, people are gathered around the market area with a mix of greenery and modern architecture visible.
Wellness

Retreat to nature

Reyou Mindfulness

Business card for Reyou Mindfulness, featuring a white logo on a teal background, resting on a moss-covered rock, emphasizing the brand's focus on nature and therapy.

We believe in design that does more

Good design isn't just profitable—it’s sustainable. We name, position and design brands with a unique edge you won't see from other studios.

Our Philosophy

Think of us as your creative allies.

We partner with pioneers, creators and innovators—B-corps, nonprofits, tech-savvy startups and purpose-driven funds all committed to making a significant impact.
We are:
Female-Founded
CHRONICALLY INCLUSIVE
STRATEGY-LED
Our Story
Female designer with glasses and a brown hat holding a pen and sitting at a table with design materials and a notebook.Female designer with glasses and a brown hat holding a pen and sitting at a table with design materials and a notebook.
A man photographing a storefront with playful window illustrations, capturing the creative vibe of the locale.A man photographing a storefront with playful window illustrations, capturing the creative vibe of the locale.

Around here, we do things a little differently.

At Little Ghost, we don't follow the usual agency model. Instead, we adapt our collaborative process to fit the specific needs and goals of every project.

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Experience our collaborative process

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Our Collaborative Process

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Learn how purpose drives our work

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Our Studio's Purpose

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See why a fluid team builds better brands

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Meet Our Team

Focused designer reading a book by a bright window, showcasing a thoughtful moment in a creatively inspiring home environment.

Our custom branding packages

The Complete Brand

Everything under the sun. Brand strategy, naming and visuals designed to align every aspect of your branding with your business goals and connect with your target audience.
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Foundational Strategy Suite

Lay a solid brand foundation. We'll craft a full brand strategy and activation roadmap that lays out clear steps for your brand's development and positioning.
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Brand Name and Narrative

A fresh identity for your brand. We provide a structured naming and narrative strategy, presenting multiple brand name options, stories and taglines to capture your audience's attention.
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The 20 Day Accelerator

Everything in The Complete Brand, but fast-tracked in only 20 working days. Ideal for startups and motivated founders ready to hit the ground running.
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Brand Growth Audit

We love a good audit. We'll analyze your current brand strategy, visuals and touchpoints, identifying key areas for growth. Ideal for established brands looking to refine their approach.
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Brand Activation

Energize your brand’s market entry. We'll help you craft a robust launch strategy and strategically activate each touchpoint to maximize engagement and visibility where you want it most.
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News and Insights

Our resource hub is packed with clear, practical insights aimed at helping businesses understand and master the art of branding.

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3 Strategies for Launching Your Brand in 2025

A brand launch shouldn’t be just another task to check off your list. Here are 3 ways we approach brand launches strategically.
let's learn

7 Criteria for a Good Business Name

Here are our top 7 recommendations for selecting the perfect brand name for your startup business.
let's learn

7 Ways to Build a Brand That Will Grow With You

Here are the seven simple steps we use with our clients to help them build a brand that will grow with their business.
let's learn

3 Strategies for Launching Your Brand in 2025

A brand launch shouldn’t be just another task to check off your list. Here are 3 ways we approach brand launches strategically.
Learn More

7 Criteria for a Good Business Name

Here are our top 7 recommendations for selecting the perfect brand name for your startup business.
Learn More

Strike up a conversation.

Every impactful story starts with a conversation. Let's begin ours by exploring your goals and vision.

Book your free, virtual Connection Call today.
Work With Us
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